Overall, this project aimed to address the time management challenges faced by university students through the design and development of a personalized time management app. Through primary research involving interviews and observations, I gained insights into the specific needs and pain points of our target users. From this I created final user personas and user journey maps. My app, called Academate, allows for users to create personalised schedules and deadlines, enabling effective time allocation and task prioritization. Some of the key achievements throughout this project are the implementation of customizable features to cater to diverse user preferences, and the creation of a functional prototype ready for testing and iteration. Overall, this project aimed to provide students with an app that allowed for users to enhance time management skills.